Twitter promises greater transparency for political ads, but questions remain
Adam Sharp, Twitter's former head of news, government, and elections, who's now doing consulting work and speaking, told CNN that the initiative "harkens back to Twitter's original approach to political ads."
"When they launched in 2011, they had a special purple indicator and when you moused over them, you got the full FEC disclaimer," Sharp said. "Twitter was the only platform to set that standard, but with no action from the FEC, the company succumbed to the industry direction -- and buyers' demands -- for less transparency."